There’s an app for each of us

As technology continues to advance at an unprecedented pace, the integration of artificial intelligence (AI) in our everyday lives is becoming increasingly prevalent. From Marketing to Human Resources, Productivity to IT Developer tools, AI-powered applications are transforming the way organizations operate. In this article, we will explore the top three AI applications of these areas, highlighting their utility and the insights of professionals who have experienced their benefits firsthand.

Top AI Apps for Marketing

Adobe Illustrator

It is a graphic design tool used to create illustrations, logos, icons, diagrams, charts, and other vector graphics. In the latest update of 2023, they integrated artificial intelligence for the creation of custom illustrations, iconography, mockups, among other things. It streamlines graphic elements and resources when designing specific content. 

Rating: 5/5

Ariadna Candia, our Graphic Designer, praises Adobe Illustrator, stating, “As a Graphic Designer, Illustrator is a must-have program when it comes to designing. It facilitates the creative process for me.”

An artificial intelligence tool capable of automatically generating written content based on user-defined parameters. It can be used by marketing professionals and others to expedite content creation processes, among other things. 

An artificial intelligence tool capable of automatically generating written content based on user-defined parameters. It can be used by marketing professionals and others to expedite content creation processes, among other things. 

Rating: 4/5

The main idea behind is to create content for SEO purposes, blog creation, ad creation, video production, product descriptions, and more, effectively speeding up the content creation process. It leverages natural language processing, machine learning, and deep neural networks to generate readable text for humans from input data such as keywords, topic descriptions, or phrases from other articles.

Rating: 4.5/5

Belén Laphitz, our Marketing & Communication lead, explains, “As a marketing professional, I’m always looking for ways to optimize processes and enhance efficiency.”

Top AI Apps for Human Resources


An amazing add-on developed by Google to help you correct not only spelling but also grammar, clarity and style. It’s the AI writing partner that helps people at every stage of the writing process, from blank page to final draft. It can spark new ideas when you’re getting started or help you refine your tone to deliver the results you need.

Rating: 4.5/5


Another add-on app to help reach out to prospects or potential candidates. It’s integrated with LinkedIn and sends contact requests and messages on your behalf following the directions you set. An application that comes with solutions characterized by a clear, organized and easy-to-use.

Rating: 4/5

Power Automate

A cloud Microsoft tool to automate processes. It integrates several Microsort and external tools. It’s all about process automation. Power Automate allows anyone with knowledge of the business process to create repeatable flows that when triggered leap into action and perform the process for them.

Rating: 3/5

Camila Guerrini, our HR Manager, states about these apps: “I’ve been using Grammarly for years now and find it extra helpful when communicating in a foreign language. If you’re not a native speaker, this app will help you sound more natural and decide if the approach you have chosen for your emails, articles, or pieces of writing matches the words and expressions that you’re using. Additionally, Waalaxy is very intuitive, easy to use, and complete. It comes with templates and ideas to help you kickoff in case it’s your first time using this kind of tool. Furthermore, the HR teams use Power Automate a lot for periodic tasks that need reminders or to kickoff automatically processes after certain events.”

Top AI Apps for Productivity and IT Development


Fireflies is a tool that transcribes meetings by capturing audio and video, quickly generating a summary. It can connect with various platforms such as Google Meet, Zoom, and Microsoft Teams. You have the option to invite Fireflies Bot to real-time meetings, capturing insights that can be reviewed later or shared with your team. The sentiment analysis feature simplifies the identification of positive, negative, and neutral segments in the meeting, making the process hassle-free.

Rating: 4.5/5


Decktopus is a smart and comprehensive online presentation tool that helps you create visually stunning presentations packed with content in a very short amount of time. It was created to help users quickly and easily create professional looking presentations without any stress. You have the option to utilize Decktopus at no cost; however, to fully explore its features, especially the ‘create with AI’ presentation maker, you’ll need to register for an account and subscribe to the Pro membership.

Rating: 4.7/5


Apphive is a tool that generates mobile applications without coding knowledge, just by describing the requirements in writing. The results can be modified using no-code or low-code methods.

Rating: 4.3/5

Christian Gonzalez, our Delivery Director, shares: “Fireflies and Decktopus, along with Apphive, stand out as powerful tools in their respective domains. Fireflies, a comprehensive tool, excels in generating meeting minutes and summaries seamlessly, contributing significantly to productivity and time efficiency. Decktopus, driven by intuitive AI, facilitates the efficient gathering of information for optimal proposals, delivering impressive and customizable results through its user-friendly processes and a variety of templates catering to diverse presentation preferences. Meanwhile, Apphive offers a streamlined integration experience, featuring templates for quick initial design and the flexibility to create external integrations or connect with databases, thereby substantially reducing development time.”

As we step further into the future, the integration of artificial intelligence applications in diverse fields will continue to transform the way we operate and make decisions. These top AI apps in these areas are indicative of the growing influence of AI technology and the benefits it brings to professionals across various industries.

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